How successful were the boycotts in reducing Coors’ sales and reputation?
Updated: January 27, 2023
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It depends on the specific boycott you are referring to. Some boycotts against Coors Brewing Company have been successful in reducing sales and damaging the company’s reputation, while others have had a more limited impact.
One notable boycott against Coors occurred in the 1970s, in response to the company’s anti-union policies. The boycott was organized by the AFL-CIO and was supported by various other labor unions, civil rights groups, and progressive organizations. The boycott was successful in reducing Coors’ sales and damaging the company’s reputation in some parts of the country.
Another boycott against Coors Brewing Company was in the 1980s, in response to the company’s financial support of conservative political candidates and groups. This boycott also had a limited impact on the company’s sales and reputation.
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